Adblockers stop publishers serving ads to (or even seeing) 1bn web users
pressgazette.co.uk
'Dark traffic' up by 49% in three years, according to new study.

They call it “dark traffic” - ads that are not seen by tech-savvy users who have excellent ad blockers.

Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

  • jaybone@lemmy.zipEnglish
    25·
    3 days ago

    Unless it’s intellectual property that belongs to the movie industry. Then you better not touch it. Or that’s illegal.

    But if it’s advertisements, then you have to watch it, or that’s illegal.